Jason King

Exciting News to start July

Delighted to share that today I have returned full time to the radio industry as a Senior Presenter at Channel 103 based in Jersey.

Over the past 2 and a bit years I’ve done what I needed to do to survive financially and mentally. Firstly, being a home delivery driver for Morrisons during the pandemic and more recently working for City Electrical Factors (CEF). 

At CEF I was working towards an account managers role and had the full support of the Oswestry team, alongside the regional manager – Thank you Tony, Eddy, Josh, Steve and Paul for your help, advice, support and the trust you placed in me.

Both roles taught me a huge amount about human nature, customer service, problem solving and just what’s possible using the skill set I already had in a different environment.

Working outside of the media world is proper graft, being paid to do what you love every day is easy in comparison. I will continue to present my weekday afternoon show for Force Radio using a little ‘radio magic’ when things overlap.

It feels great to be heading back into an industry I love, alongside living in an amazing place. Plus, the chance to work with the UK’s most successful radio station in terms of audience. With a 61% weekly reach and 33.4% market share, no UK radio station – BBC or commercial – reaches more listeners in its area than Channel 103.

channel103.com
forceradio.net
jasonking.tv

Today I Made An Elderly Customer Cry

This afternoon I delivered food to a friendly old couple in a local village close to home. They are always chatty and concerned about holding me up for too long. Today they return some fresh bread, I ask why? The response, we asked for it to be sliced and we’re of an age where are hands don’t grip too well so can’t slice it ourselves.

I said OK no problem, I’ll return it to the store and take it off your bill. Driving around the rest of my shift I thought we can do more for that couple.

When I arrived back in Oswestry I asked my shift manager if we could get it sliced and I’d return it to them as a gift from the store on my journey home? She said what a lovely idea.

15 minutes on I was outside the couples house giving the lady two loaves of bread. Her reaction was a face full of tears, lots of thanks and she said ‘that’s service with a big star’.

In my professional career I’ve had people cry before winning cars, loads of cash, holidays etc, but to gift someone £2 worth of bread is way more satisfying than all of that. Customer service is the key to retaining customers and growing your business.

Today it’s been lovely to see that happen in such a simple, uncomplicated way #customerservice #deliverydriver #helpingpeople

Lock Down Job

Not my traditional line of work delivering food for Morrison’s, yet hugely rewarding helping people during this unique period of time. I know radio opportunities will return but for now I’m doing my bit.

Once again blown away by my lock down job. Delivering for the store community team, to people who are at home because of the situation we all find ourselves in and it’s unwise for them to venture to the supermarket.

A lovely old lady tapped on the window of my van after I dropped to her next door neighbour and asked if I was from Morrison’s (we have plain white vans currently)? I said yes, and she gives me her neatly hand written shopping list to save phoning it in to the store. She adds it’s a big order so no rush just by the weekend please.

Her complete list was for just 21 items which I’m guessing is a weeks food and treats? You know you’re doing something pretty important for people on days like today.

Getting Into Radio

This page originally appeared on my website probably 10 years ago and is still as valid today.

Like most industries radio is a tough place at the moment, but the rewards are still good if you’re prepared to make some effort and the odd sacrifice.

My top ten tips on how to get into radio:

10. Be Flexible: That initial break will come when you least expect it

9. Right Place at the Right Time: Not every opening is advertised, start sending emails and calling PC’s (radio station bosses) to find out what’s going on

8. Foot in the Door: I started making tea at Beacon Radio in Wolverhampton

7. Unpaid Work: It is all about getting into the station, be it doing promo work or even cleaning out a store cupboard

6. Travel: If you can travel outside of your home town or city your options are far greater

5. Hospital Radio: Learn the ropes and make mistakes. I started out doing a Friday night show at Sandwell Hospital Radio which proved to be a great training ground

4. Tech Op: I did this at Beacon whilst presenting on Hospital Radio; it gave me a chance to use professional gear and get a real insight into the workings of a proper radio station.

3. Ask Questions: Once you get into a station, ask plenty of questions and listen to the answers; you’ll be surprised what you can learn

2. Listen to the Radio: I was a sales rep before landing a full time gig which gave me the chance to travel the country and listen to many different stations. It is much easier to do this today with the internet

1. Keep Trying: It took me about two years from starting out at Beacon to actually getting my first on-air shift. If you get knocked back, try again and again. You won’t land Radio 1 breakfast with 6 months experience but with a few years under your belt you might.

Email any other questions and I wish you the best of luck.